This is the right way to do a RED iPhone

Posted:  April 9, 2018   By:    26 comments   

iPhone 8 Malaysia Product RED

UPDATE: You can now order the RED iPhone 8 and iPhone 8 Plus in Malaysia

Apple has just announced its special edition iPhone 8 and iPhone 8 Plus that comes in red. This is the second (PRODUCT)RED iPhone after the iPhone 7 and every purchase will help to make an impact in fighting the spread of HIV and AIDS.

Unlike the PRODUCT(RED) iPhone 7 which has a white front panel, the iPhone 8 and iPhone 8 Plus edition now uses black for the front. This is better in hiding the edges of the screen and it has a sleek all-black front when the screen is off.

In terms of hardware, the RED iPhone 8 and iPhone 8 Plus are identical to the standard version. Both are powered by the same A11 Bionic chip and it uses glass for the rear to supports wireless charging.

The iPhone 8 and iPhone 8 Plus (PRODUCT)RED Special Edition will be available in both 64GB and 256GB storage capacities. It starts from $699 for the iPhone 8 64GB in the US, which is the same price as the standard model.

Pre-orders will be available starting tomorrow in first wave countries which include the US, Australia, Hong Kong and Singapore, and it will hit stores on Friday, 13th April 2018. For Malaysia, we will be getting it later in April. Online Apple’s official site, the iPhone 8 still retails for RM3,649 for 64GB and RM4,399 for the 256GB version. The larger iPhone 8 Plus is still listed at RM4,149 for 64GB and RM4,899 for 256GB.

Apart from the special edition red iPhone models, they have also released a (PRODUCT)RED iPhone X Leather Folio, Beats Solo3 Wireless On-Ear Headphones, Beats Pill+ Portable speaker and other accessories for the iPhone, iPad and Apple Watch.

SEE ALSO:  Malaysia is among the first in the world to get the iPhone XR

When you buy a (PRODUCT)RED device, a portion your purchase will go directly to Global Fund HIV/AIDS grants that will fund testing, counselling, treatment and prevention programs with a specific focus on eliminating transmission of the virus from mothers to their babies. Apple has partnered with (RED) since 2006 and they have donated over US$160 million to the Global Fund, making them the largest corporate donor.

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26 Comments for This is the right way to do a RED iPhone


I love red!

sincere donation

Commercializing charity? With hundreds of billions earned, Apple shareholders could do better than this. Bill Gates alone has funded 1308 million dollars in just 7 years for STD control.


    why criticise when it is after all a charity?
    can Apple do better? sure… so could you…
    doesn’t matter big or small, so long as they are doing something.
    plus, the strength to tie up with Apple is more to create awareness by borrowing Apple’s brand. that itself is a big boost to the cause. how much of marketing dollar will have to span in order to create that awareness?


      Apple refuses to say how much money from ‘charity’ red iPhone will go to fight AIDS

      That was last year. I wonder what will they say or not say this year.


        Already donated 160 million total and you want to pick on how much they contribute per unit. Why you never question other companies and compare?? You must be special kind of dumb dumb.


          You are the dumb one plus totally naive. Every corporate companieds out there use charity as a way to upgrade their corporate image. Seriously read that article first before you start barking here like a dog.


      low life mediocre ppl questioning how a top 1 big company do their charity LMAO, even the issue being tied with apple brand can already raise a huge awareness, it is far more important and meaningful than just donating money.

      the one who really did a great job = being questioned
      the one who did nothing merely to zero contribution = questioning

      how how ironic and stupid is this


        A company that uses charity as a way to upgrade their image is questionable. The fact that they did not disclose how much actually went into it is also questionable. Stupid.


          apple doesnt need to upgrade their image, at least dont need to do it this way, they are already very well known

          btw who the fk are you they need to make things clear to you? a mediocre ppl who think hes dead important?


    How much did you donate to charity? Is it more than Apple?


      How much was it really for AIDS research?


      Apple refuses to say how much money from ‘charity’ red iPhone will go to fight AIDS

      That was last year. I wonder what will they say or not say this year.

      Gov funded NGO

      Asking by amount is not fair.
      By earnings vs donation ratio, many anonymous entrepreneur donors do better than big corp like Apple.


Why is this the right way? Just because it is for "charity". This is BS and Soyacincau is BS. Why not write about what had happened to that money that was donated to AIDS research all these years? You are just scratching the surface here. Of course you guys are not investigative journalists so I can't fault you for that but to call it the right way to do it…BS.


    I think you misunderstood the article. 'Right way' in the article is for black front panel rather than white in iPhone 7 version of Red.

The Observer

As expected, bashers bash just because it is Apple/ iPhone. Nevermind everything else….
No charity… bash "Why not charity by such BIG corporation?'
Charity done… bash "Why not DO MORE?"


    People who criticise other people’s charity efforts should look at the mirror. They probably donate just to show off. Not sincere in helping others.

      iNothing to do

      Holding a red iPhone, snap a mirror selfie, then share it sincerely

      The Observer

      Only people who live in their cocoons will think that corporate giants or big names donate with merely sincere intentions.


    now u know most apple haters are low life katak staying at bottom, they feel the need to hate whenever they see the word and the logo apple, then start bash bash bash blindly. cant blame them katak with empty mind already very pathetic.

    #droidfks #forevernofuture #provenagain


      Angsa change name again and insult + curse people


        why, you triggered? have to constantly change name la cause soyabean need to babysit and protect his weak hearted droidfks here 🙁 banned ma supername swan


          You're banned? That's what u get when your already dumb brain give dumb comments..

          Swan is not a supername, it's a stupid girly pondan name. SMH


Damn pretty. But I cant afford it. Huhu…….


An apple a day, keep the doctor away.
But, an apple a year now, many would see the doctor to remove kidneys