HTC Malaysia has officially announced its new reduced retail pricing for HTC Wildfire S, HTC Chacha, HTC Salsa and the HTC Sensation.

The HTC Wildfire S which previously retails at RM1,099 is now priced at RM899, which is a RM200 reduction. Meanwhile, the 2 Facebook oriented devices, HTC ChaCha and HTC Salsa are sold at RM799 and RM999 respectively. When announced, the ChaCha was going for RM1,099 and the Salsa at RM1,499.

The HTC Sensation meanwhile is still at RM1,799 as reported earlier this month. The reduction took place right before the HTC Sensation XE was announced at RM1,999.

Overall, the reduction of price is welcomed as there are plenty of decent 1GHz Android devices hitting below the RM1,500 mark such as the Sony Ericsson Xperia ray, LG Optimus Black and Samsung Galaxy S Plus.

When it comes to entry level Android devices, HTC isn’t really known for offering devices below the RM1000 mark. With this new revision, hopefully they will make waves with the entry level users. In the coming months, we are expecting more decent Android devices with lower pricing to enter the market which may make it tough for HTC in this segment. The next lowest entry device from HTC would be the HTC Explorer which is slated for Q4 this year.

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HTC Malaysia has announced that they are throwing a party next Tuesday, 21st June and they are opening 40 slots for you and a friend to attend.

According to the announcement, it looks like a launch party for several new devices. We wonder what will the devices be? The HTC Wildfire S has been announced earlier and is now bundled by both DiGi and Celcom. The HTC Salsa however has already made an appearance on DiGi’s Facebook SMS contest but no pricing or bundling details have been revealed so far.

Of course, not forgetting its current top of the range HTC Sensation, which had started selling in the market since 1st June at RM2299 outright. We believe it is likely a event launch for the HTC Sensation and with a possibility of a telco bundling plan as well.

It is also interesting to note that the event is a day before Samsung Galaxy S II launch at Midvalley.

If you want to be part of this event, quickly register yourself here.

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DiGi today has started offering 2 new Android devices for its DG Smart Plan line up – The LG Optimus Black and HTC Wildfire S.

The LG Optimus Black which costs RM1399 outright is offered at RM1049 and RM799 for 12 months and 24 months contract respectively. Meanwhile, the entry level HTC Wildfire S which costs RM1099 is offered at RM749 and RM499 over 12 months and 24 months respectively.

As comparison, Celcom is offering their Optimus Black as low as RM548 while the Wildfire S as low as RM248 on a Celcom Exec 250 contract of 18 months.

For more information, head to DiGi’s Smart Plan page.

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Update: HTC Malaysia tells us that there might be one more surprise coming after this. We’re not even going to attempt to guess what it is this time.

So we were all excited about the prospects of the HTC Watch service coming to Malaysia and this teaser from HTC Malaysia posted a couple of days back kind of hinted that it might be just that.

Today, HTC Malaysia made the big reveal on what the teaser was all about…and it actually is just a simple giveaway to celebrate successfully amassing 15,000 followers on its Facebook page.

Damn HTC, why you be playing us like that?

Anyways, giving away three HTC Wildfire S to celebrate 15,000 followers is rather sad don’t you think? Considering the effort it take to win the device. HTC is also putting some advertising money to back up the contest. All this for just 3 Wildfire S? Come on HTC. At least give the Flyer or Sensation.

If you’re still interested to find out more about the contest, hit up the link below.

[via]

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Update: Celcom updates us on the revised pricing for the Xperia Play. RRP is now cheaper by RM250. Celcom Exec subsidised pricing is now cheaper too as a result. Details here.

Holy guacamole! Will you look at that. Out of nowhere, Celcom — the BlackBerry-centric operator — will be offering a line of the latest Android smartphones including the Sony Ericsson Xperia Play along with LG Optimus Black and the just released HTC Wildfire S. Could this be a sign of Celcom’s eagerness to get into the mobile device game? We sure hope so.

The Xperia Play retails for RM1,899 and will be available from Celcom for as low as RM968 when you subscribe to one of the operators Celcom Exec plans.

In terms of the Celcom Exec plans, it is the same deal as previously with RM88, RM118 and RM250 packages. Typical to Celcom, there will be an upfront fee imposed as well. the amount varies depending on the plan you choose and the duration of the subscription contract. Refer to the chart after the jump for details.

The information we got from regular tipster Rakyat Biru didn’t reveal the availability date for these devices, we’re assuming Celcom will make an announcement soon.

Big shoutout to Rakyat Biru for the awesome tip!

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HTC is doing a promo at PC Fair which is happening at Melaka International Trade Centre starting tomorrow, 3 – 5 June 2011. Among the devices on promotion are the latest models such as HTC Sensation, HTC Flyer and the recently announced HTC Wildfire S.

Although the prices for the latest models remained as per RRP, HTC is throwing a couple of extras. For the Flyer, they are giving out free screen protector, 16GB microSD memory card and a 4800mAh Battery bank. The HTC Incredible comes with a 4800mAh Battery bank while the Wildfire S is bundled with car kit. Other models are bundled with free gifts too so view the full size image above for the details.

Surprisingly the original HTC Wildfire is only RM100 cheaper than the latest model but they have thrown a 16GB microSD, screen protector and casing to make it more appealing.

	HTC, Mobile Devices, Promotions
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We’ve just received a statement from HTC Malaysia announcing the availability of the its newest entry level Android smartphone, the HTC Wildfire S.

At RM1,099 outright, the HTC Wildfire S is probably the country’s cheapest Android 2.3 Gingerbread smartphone. The Screen size is similar with the original Wildfire at 3.2-inches but thankfully the screen resolution is much better at 320×480 pixels, double the outgoing model but don’t expect fancy Super LCD or Super AMOLED screen technology though the screen is strengthened with Gorilla Glass.

Powering the Wildfire S is a 600Mhz processor with 512MB of RAM and 512 of internal storage. The device accepts MicroSD expansion up to 32GB. Imaging comes in the form of a 5MP rear camera with LED flash but regrettably there’s no HD video recording support.

Other than that, you get the whole gamut of features that are standard in any contemporary smartphone including Bluetooth 3.0, 7.2 HSDPA (HSUPA 384Kbps) and GPS. At 1230mAh, the Wildfire’s battery capacity is smaller than what we would like

The HTC Wildfire S will be available in ‘Bloom Pink’, ‘Silver White’ and ‘Dark Gray’ at all HTC authorized resellers.

Head on over to after the jump for a promo video of the HTC Wildfire S.

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	HTC, Mobile Devices
	HTC, HTC Wildfire, HTC Wildfire price, HTC Wildfire S Malaysia, HTC Wildfire S Malaysia price

HTC has freshen up its Android lineup for this year with the HTC Desire S and HTC Wildfire S. This replaces its previous HTC Desire and HTC Wildfire were the key drivers of Android for HTC last year. For the new product update, it is funny HTC decided to add “S” behind the model names which sounds similar to its Korean rival Samsung.

Naming aside, let’s see what has HTC improve and let’s see if the latest Desire and Wildfire has what it takes to continue the momentum generated last year.

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