UPDATE: Pre-order page emerges again. Initial price revised.
No glitz and no glamour for the BlackBerry PRIV or maybe someone accidentally let the cat out of the bag too early. We’re not too sure since the manufacturer made their pre-order site live for awhile before removing the page. Well at least we know 3 things; the price, when it’ll ship and its internals – whoops.
Touting privacy as a selling point for years, BlackBerry’s brand might be dangerously hanging off a very small edge with their revenues continually sliding. When asked about the company’s prospects by the Verge during the recent Code Mobile conference, their CEO said that failing to reach 5 million units sold, the company might abandon the mobile business.
As the US is debating about Net Neutrality, BlackBerry’s CEO John Chen had shared his point of view on the issue. Instead of focusing solely on the networks, he says that content and app neutrality is equally as important in the current information age.
According to John Chen, application and content neutrality is one of the driving factors to turnaround BlackBerry. BBM (BlackBerry Messenger) was opened up in 2013 to support multiple platforms and its BES12 enterprise solution is accessible not just on BlackBerry but also on iPhone and Android devices as well.