Celcom Axiata Berhad has recently announced three new management appointments that would strengthen its corporate and overall operational management team. According to the telco, this is in line with the company’s strategy to diversify its business portfolio and to strengthen the company’s growth in managing and accelerating its transformation into the most inspiring digital organisation.
Chief Customer Service and Experience Officer
Shanti Justina was appointed as the new Chief Customer Service and Experience Officer effective 8th April 2019. She has over 21 years of telco experience in the areas of business operations and management, marketing strategy, product & digital solutions management and business strategy.
Shanti was formerly the Head of Core Convergence at Maxis and before that, she was the Vice President of Marketing Strategy. Prior to that, she had also served with Telekom Malaysia for 14 years in several roles which include Executive Vice President for TM SME and General Manager for Business Strategy for Malaysia Business.
Chief Enterprise Business Officer
Azlan Zainal Abidin is appointed as the new Chief Enterprise Business Offer at Celcom effective 27th May 2019. Azlan has over 23 years of experience in business management and operations, system consulting, IT strategy and solution delivery in leading local and global organisations.
He was previously from IBM Malaysia as the Country Managing partner for IBM Malaysia’s Global Business Services. Before that, he was also the Managing Director and Partner for Accenture Malaysia. Azlan had also served with Malaysia AIrports Berhad as the Head of Group Technology. Between 2008 and 2012, he was Celcom’s Vice President of IT Transformation.
Head of Home Business
Khazalin Ghuzal has been appointed as Celcom’s new Head of Home Business effective 13th May 2019. She was formerly the Chief Operating Officer for the Pay TV business at Astro and most recently, she was the Director of Astro’s NJOI business where she was responsible for driving market expansion and delivering profitable growth.
Before joining Astro, Khazalin has over 12 years of experience in the finance industry which include Alliance Bank, Standard Chartered Bank and BSN Finance.
Commenting on the new appointments, Celcom CEO, Idham Nawawi said “We have now entered into a new growth in our business, where we certainly need to strengthen our management with the combination of local and global talents that will play critical roles in Celcom’s development and overall growth, especially with the vital growth in the home business and enterprise market, while maintaining focusing on our commitment in providing the best in customer experience.” He added that 2019 marks a fresh start for Celcom and the new appointments reflect the company’s determination to become a high-performing company. According to Idham, these key appointments are the first of many as they believe that both internal and external talents will play a key role in the company’s success.