HTC U Ultra and U Play have arrived in Malaysia

Posted:  February 16, 2017   By:    9 comments   


HTC’s latest smartphone duo – the HTC U Ultra and HTC U Play are officially launched in Malaysia. Announced a month ago, the HTC U series wants to stand out with a 4-way 3D glass back which gives it a distinctive look in various lighting conditions. Another differentiation would be its HTC Sense companion that tries to learn from you through continuous machine learning.


HTC U Ultra

The HTC U Ultra gets a 5.7″ Quad HD Super LCD 5 display that’s accompanied with a secondary 2.0″ screen. The smaller screen shows your notifications and you can use it to access your favourite contacts and apps. Under the hood, the U Ultra runs on a Qualcomm Snapdragon 821 processor with 4GB of RAM. On-board it has 64GB of storage that’s expandable via microSD.

For taking pictures, the U Ultra gets a 12MP f/1.8 HTC UltraPixel 2 main camera with LaserAF, PDAF and OIS assistance. Meanwhile, selfies are taken with its front mounted 16MP UltraPixel camera. The U Ultra also comes with a fingerprint sensor upfront which is accompanied by two capacitive buttons for navigation.

Like the HTC 10, the U Ultra gets a similar BoomSound HiFi edition speaker set up that utilises both the top earpiece and down firing speaker for audio playback. It doesn’t have a 3.5mm headphone jack but you get a USB Type-C based USonic Hi-Res audio headphones bundled in the box. For better audio pickup, the U Ultra gets 4 mics that supports 3D Audio recording. Keeping the lights on is a 3,000mAh battery which supports Quick Charge 3.0 via its USB Type-C port.

HTC U Play

For a more affordable alternative, the HTC U Play is a smaller 5.2″ device that does Full HD resolution. Powering the device is a modest MediaTek Helio P10 processor that also comes with 4GB RAM and 64GB of storage.

For imaging, it uses 16MP f/2.0 cameras for both front and back. Similar to the U Ultra, it doesn’t have a headphone jack and it relies on the same pair of USonic headphones that plug into the USB Type-C port. Since it’s a smaller device, the U Play gets a 2,500mAh battery which charges with a standard 5V/2A brick.

The HTC U Ultra is priced at RM2,999 while its more budget friendly HTC U Play is going for RM1,899. Both models will be available online and in outlet stores in Malaysia beginning early March 2017. Would you consider the HTC U Ultra if you’re looking for a new flagship smartphone? Let us know in the comments below.

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9 Comments for HTC U Ultra and U Play have arrived in Malaysia

HTC One V ex-user





HTC never study what the market is going on, with this price tag, time to bury yourself, RIP HTC




It will be on my list….


I could’ve considered the U Play if not for the Helio P10. HTC, are you kidding us? 1899 for a sub par processor. Even your old HTC One A9 has a better processor.

HTC definitely have hard of hearing or they never even bother reading comments/feedbacks. Time to go, HTC. You will be missed.




Completions for high range smartphone is very high above Rm$3000 ridiculous seriously ridiculous.Smartphone should be in Rm$2300 to the highest around Rm$2500++.Putting smartphone at above Rm$2700 ++++ is ridiculous n insane n risk selling lower volume.Good luck to all who want to sell high end smartphone above Rm$3000 or more even at Rm$2700++ people’s feels very constrains already


This price… hence htc’s phone doesnt have market value