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VAIO made a really sexy smartphone…that runs Windows


Microsoft‘s return to the mobile industry has so far been a disaster. Their recent sales figures are abysmal. Plus their latest flagship is far from stellar. Yet it seems the folks in Japan haven’t gotten the memo because here’s VAIO‘s latest smartphone — the Phone Biz — and it runs Windows 10.

Here we go, another Windows Phone that will probably be let down by the buggy software. Why should you care about this phone? Well, the design for one is magnificent.


If you’re unhappy with the fantastic-in-plastic Lumia 950 series then this VAIO Phone Biz may be the device you’ve been waiting for. It looks muy good with that metallic finish and aluminium build.  The rails look really well done too, with the slight rounding just before it touches the screen to help with grip.


The front is sleek and clean looking (which you would expect if it is supposed to be a business-centric phone) but I’m a little worried about that massive bottom chin. It’s not like it has a great big speaker at the back/front or anything so why is the bezel so big?

Still, that subtle curve at the back is definitely attractive if you can ignore the tiny speaker grille and the two panels at the top and bottom.


However, on the inside things aren’t as good. It’s got a 5.5-inch 1080p LCD panel with a Snapdragon 617 processor and 3GB of RAM. For camera optics, you get a 13MP rear shooter with a single LED flash. Decidedly midrange then, though it is worth mentioning that this device supports Continuum — a function that lets you use your phone like a desktop.

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Here’s the weird part: That power button placement. This is a 5.5-inch device with a massive chin and forehead bezel but the power button looks like it’s located right at the top. Pick up your 5.5-inch phone and try to reach the top without changing your grip on the phone. Any luck?

Either way, this sleek metal thing will go for JPY50,000 (around RM 1760), but there is no news on whether it will be available locally. All that’s dandy but why Windows 10? Surely there has to be a better mobile OS.

VAIO spun off from Sony when Sony decided to sell off its computer division due to declining PC sales. This would be their second phone after the first rebranding of the Panasonic Eluga U2.