UPDATE 20100710 1445: What looks like a damage control action, DiGi has removed the controversial iPhone 3GS discounted price and has updated its payment page to emphasize on iDiGi plan reduction savings. This does make it clearer that savings are achieved from the plan however they still insist on using those savings to reflect “Effective” iPhone price.  No matter how DiGi spins it, the fact remains that you are paying MORE upfront for the phone e.g. iPhone 3GS 16GB RM2,042 now vs. RM1090 previously for iDiGi 138. These so called savings are only enjoyed if you are taking up a 24 or 36 months easy payment plan. We can’t help but to say this is DiGi Savings done wrong. Thanks Dex for the heads up!

Original Post: When DiGi announced a price slash for its iPhone 3GS packages as well as a hefty reduction in the price of the device itself, it looked like a pretty good deal, but thanks to the comments from our readers, we now know that there is more than meets the eye with the new DiGi iPhone plans.

Don’t be fooled by what you see up front, as the savings that seemed pretty good is in actual fact not really that great. If you look at the plans, you would see that the monthly repayment does not tally and the phone price is FAR OFF from what was indicated in the earlier DiGi iPhone plans.

For example, the 16GB iPhone 3GS actually costs RM2,042 with a iDiGi 138 plan over 24 months NOT the advertised RM890! If you read the fine print, there’s actually a term that states that “iPhone prices are nett price after savings.”

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	DiGi, iPhone, Mobile Devices, Players on the Field
	DiGi, digi gimmick, DiGi iPhone, gimmick, iPhone, iPhone 3GS

UPDATE: There’s more than meets the eye, read about it here.

If you’ve been eyeing for an iPhone 3GS, DiGi has slashed its iPhone 3GS prices by RM200 and also reduced its monthly iPhone plans as well. Its iDiGi 88, 138 and 238 have been slashed to RM60, RM90 and RM160 monthly respectively.
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	DiGi, iPhone, Mobile Devices, Players on the Field
	DiGi, DiGi iPhone, iDigi, iPhone, iPhone 3GS, iPhone 3GS Malaysia, iphone 3gs price

So did DiGi (or its ad agency) leaked out DiGi’s iPhone plans one day before the official launch date? And was it deliberate?

Short answer: DiGi leaked it out and it was very deliberate.

Today, DiGi’s going to give the official word on its iPhone plans. Although a whole lot of you have been eagerly waiting for the launch of this, the real humdinger was, and probably still is, DiGi’s purported leak of the said plans one day before its official launch.

Many were wondering as to how such a (alleged) major faux pas could happen. Some were quick to point fingers to DiGi’s ad and creative agency for the leak but we smelt something fishy…and boy was it rotten.

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	Ad-nalysis, DiGi, iPhone, Maxis, Rumour Mill
	DiGi iPhone, DiGi iPhone 3G, DiGi iPhone Plans, DiGi Leak Plans, Leaked DiGi iPhone Plans

A day before its official revealing of DiGi iPhone plans, we managed to get a copy of the leaked iPhone brochure.

From the leak brochure, we understand DiGi is offering iDiGi 88, iDiGi 138 and iDiGi 238 which rivals Maxis’s iValue Plans. Even the plan numbers 138/238 sound similar to Maxis old postpaid plans 10 years ago. What it offers nearly doubles of Maxis’s offering in terms of Data, bundled SMS and MMS.

If paying up front for the phone is too heavy, DiGi also has EPP plans for the iPhone that breaks it up in month installments.

High resolution brochures below:

Please take note that official price plans are only officially released tomorrow and may subject to last minute changes by DiGi.

Do check the official DiGi iPhone page tomorrow.

[ SOURCE ]

	DiGi, iPhone, Mobile Devices, Players on the Field
	DiGi iPhone, DiGi iPhone 3G, DiGi iPhone Plans, DiGi iPhone release, iDiGi iPhone Plans, Official DiGi iPhone

Update: DiGi iPhone 3GS Price Plans leaked!

Those who pre-register for an iPhone from DiGi earlier should be receiving an email from DiGi soon.

The collection should be starting this coming weekend and also depending on the pick-up point selected in the registration.

There will be special payment plans will be available for Maybank, CIMB Bank, HSBC, Citibank and Ambank credit card holders.

If purchase is made by cash outright, the iPhone prices as follows:

• iPhone 3G 8G RM1990
• iPhone 3GS 16GB RM2490
• iPhone 3GS 32GB RM2990

Outright purchase price is similar to Maxis however what we’re anticipated is the iPhone + postpaid bundle plans which is expected to be announced tomorrow.

	DiGi, iPhone, Mobile Devices, Players on the Field
	DiGi iPhone, DiGi iPhone 3G, DiGi iPhone Preorder, DiGi iPhone release, Official DiGi iPhone

DiGi has officially announced that they will be offering the iPhone 3G S by middle of this year. This announcement is certainly great news especially when Maxis, the first to offer the iPhone in Malaysia is plague by network data congestion and long waiting list for the device.

With this DiGi has ended Maxis monopoly of the iPhone game  in Malaysia for about a year since its launch of iPhone 3G in March 2009. Now we just have to see how DiGi packages and price the iPhone 3G S to offer some real competitive advantage.

In another note, we also hope that DiGi have studied the impact of the iPhone on Maxis in terms of device stock availability and network capacity. To date, DiGi has been getting rave reviews on their Turbo3G network but is it ready to withstand the massive data consumption of iPhone users?

If you’re a DiGi customer or a potential customer who are looking to switch to a telco with iPhone 3G alternative, do drop your email to register your interest.

[ SOURCE ]

	DiGi, iPhone, Mobile Devices, Players on the Field
	DiGi iPhone, iPhone 3G, iphone 3g malaysia