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Funny or tasteless? Your thoughts? Another example for discussion after the jump.
With its QNX-based BB10 devices scheduled for release only in the second half of this year, RIM has a lot of advertising to do to drive interest to its existing product line. Canadian company is doing just that.
Take a look at RIM’s latest series of advertising highlighting the BlackBerry Bold 9900 and what some would consider the platform’s best assets, but would expressions like “I’m about action, not distraction” and “we need tools, not toys” sway you to the Bold side?
Take a look at the ads past the jump and let us know what you think. Oh, and if you’re wondering, the silly superheroes are omitted in the ads, thankfully.
As for us, we’re not thoroughly convinced. The ads come across as trying too hard and honestly, the faster RIM gets their BB10 devices into the market, the better. We so want to believe, RIM. Make us believe.
Sometime in November last year, Samsung made headlines by doing something that can be likened to sitting naked in a Kancil with a hornet’s nest next to you and poking said nest vigorously with a big fat stick. Samsung made fun of Apple, and by extension, Samsung made fun of Apple users.
Now, taking that sitting naked in a Kancil with a hornet’s nest analogy, you’d think Samsung would’ve been stung to death by millions disgruntled Apple loyalist by the time the first 30-second ad finished playing. Oddly enough, that didn’t happen. While Apple fans were up in arms, outraged at what Samsung had done, the rest of the world smiled.
And the rest of the world had a good reason to smile. Samsung’s ballsy tongue-in-cheek ad campaign was funny, witty and entertaining. More importantly, it was effective.
Not meddling much with a successful formula, Samsung’s at it again with a new series of commercials that continues poking fun at Apple and Apple fans, specifically iPhone users.
In all honesty, we like what Samsung has produced. The ads are genuinely funny. They deliver a crystal clear message and they compel you to share them on your social media stream. By these definitions, these Samsung ads are the perfect textbook examples of TV commercials. And so we’ve compiled the whole series so far for you in this post so that you can enjoy them as well.
Now, we’re expecting a lot of discourse about these ads particularly from the Apple purists. They’ve called what Samsung have done as below the belt or undignified or downright nasty even, and that’s ok, we like discourses, the exchanging of opinions.
We’d like to think that at SoyaCincau.com we have a level head when it comes to tech. Android fans have called us Apple fanboys and we’ve been called vice-versa by Apple fans. We’ve been called everything in between by BlackBerry and Nokia users as well. Ironically, being called fanboys of all sorts can only mean that we’re actually playing favourite to none and we will continue to be that way.
The point we’re trying to make here is that before any Apple fans come and say “oh what Samsung did is classless” we’d like to you to view a video we got from YouTube after the jump. It’s a compilation of the “Get a Mac” or better known as “Mac vs PC” ad campaign that aired in the US, Canada, Australia, New Zealand and the UK from 2006 to 2009. So tit for tat then. In any case, we thought those were funny too.
Enjoy.
If you have the time, you should really check out this interactive video the people at DiGi have put up on YouTube. If you don’t have the time, drop whatever you’re doing and make time. It’s really worth a look.
In the video, you follow the story of J.P who has a spooky encounter with the supernatural kind, as you go through the video, you’re presented A or B choice to help J.P survive his gila scary night (Note to mobile viewers, the options will not be available on YouTube mobile. Doesn’t work on iPad as well. So you’ll need to watch the video on your computer if you want to watch the video all the way to the end).
The video is of course promoting DiGi’s Gila Internet sale but instead of the run-of-the-mill humdrum ad, DiGi opted for this really creative approach to get us to watch the video.
It’s genuinely scary, it’s funny and at the end of the video the message comes across loud and clear, as an added bonus, because the video is so entertaining some of you would want to share it with your friends, can’t ask for more from an ad really.
Thanks @841001 for the tip.
Can’t wait to get our hands on this one and by the looks of it, the wait won’t be long now. What do you think? Worth the RM2,199 asking price for the 32GB WiFi-only version with keyboard?
Over 2 million views on YouTube and counting, the ultra-slim TV was in full view throughout the video as well. Amazing! Nice one LG.
This is the latest ad from Apple for the iPhone 4S. And in tune with the current holiday season, it stars Santa Claus. The ad still banks on Siri being a prominent feature of the iPhone 4S, and while we can certainly appreciate some of the convenience that Siri brings, we still can’t say that Siri is the killer app for users in Malaysia.
This also has to be one of the more forgettable Apple ads we’ve seen.
What do you think?
Samsung has released a new ad entitled “The Next Big Thing”. It shows a crowd lining up at an obvious “fruit” store and they got fascinated with something different. You’ve gotta admit, it’s a cheeky way of Samsung to poke fun at its competitor. Last year, they did a newspaper ad which mocks iPhone 4′s antennagate issue.
Here’s yet another Apple iPad 2 commercial entitled Love. Just like its previous ads, it evokes the emotional aspects around this “magical” device.
With many new tablets coming up, there’s nothing comes close to this type of ads.
[ SOURCE ]
The Galaxy Nexus is commercially available today starting at the UK. Despite its debut blunder, the show must go on and Google has updated its Nexus website with more content and videos.
Above is their commercial entitled “Calling All” showcasing Galaxy Nexus new features in action. Head after the break for How-to videos to get better acquainted with this 4.65″ smart phone with the latest Android 4.0 Ice Cream Sandwich.
Thanks to @izham_merican for the heads up.
