How creative can one get when it comes to promoting a new smart phone like the HTC One M9? With Robert Downey Jr as their ambassador, you might expect HTC to come up with some hollywood style videos for their latest flagship.
Instead the Taiwanese smart phone maker had commissioned him with a studio to produce a series of shorts that are completely random in nature. The promo site describes: “These playful vignettes juxtapose the sleek, color–‐changing attributes of the new HTC One with timeless pop–‐culture inspirations, from The Prisoner to Andy Warhol to Charlie Chaplin. Viewed individually or as a whole, the M9 Project speaks to the HTC philosophy: One Life. Make it Count.”
What do you think? Watch the series of HTC x RDJ videos after the break.
We all know Samsung make smart phones and tablets in all shapes and sizes. For this coming Christmas season, they have created a short holiday tale that uses 74 different screens ranging from Gear smart watches to larger curved UHD TVs.
The video is quite epic as the main character jumps across the synchronised screens. No doubt such production requires a lot of coordination particularly the props and video playback for each screen. Some of the devices spotted include a Samsung Galaxy Note 4, Samsung Galaxy Note Edge, Samsung Gear S and Samsung Galaxy Tab S.
Check out the actual video and making of it after the break.
What do fried prawns have in common with LTE? You’ll probably answer nothing, that is until you watch this commercial from Japanese operator, DoCoMo. When it comes to doing things in wonderfully weird ways, you can count on the Japanese.
In an age of eReaders and tablets, in a society that prefers reading what’s on screen rather than what’s on paper, how do you get people to talk about a plain old printed product catalog? You take a leaf from one of the most recognisable technology brand in the world, that’s how.
Ikea has just released its 2015 catalog and the ad promoting the said catalog is one of the most brilliant pieces advertising we’ve ever seen. The YouTube video is an obvious spoof of Apple’s style of marketing a product — simple and peppered with over-the-top superfluous descriptors.
The Ikea video is interesting to watch and if you’re not too keen on a printed catalog before, after seeing how thos one is promoted, you’d probably want to pick one up just for the fun of it.
The video, posted for Ikea Singapore, is a bonafide viral hit, raking in close to 2 million views two days after it was uploaded.
You can’t have the words “beautiful” and “phone” in a sentence without having HTC somewhere in it.
Example: HTC makes beautifully designed and wonderfully built smartphones.
Head on over to after the jump to watch a recently released video from HTC that gives you a glimpse of what goes behind creating what is, one of the sexiest phones you get get right now, the HTC One M8. It’s a nice ad.
The LG G3 is currently one of the highest spec device which stands above the current flagship models from Samsung, HTC and Sony. Not only it comes with a Quad HD display, it also boasts a 13MP camera which is assisted with OIS+ (Optical Image Stabilisation) and Laser Auto Focus feature. LG aims to simplify the usage of smart phones and the new enhanced camera promises better pictures in any given situations.
For security, the LG G3 also comes with its unique Knock Code which secures your device in a rather convenient way. To unlock your device, you just tap in a programmable sequence regardless of size or location of the screen. You can check out our hands-on with the Knock Code feature on the LG G Flex and LG G Pro 2.
Check out LG G3’s latest commercial after the break which highlights these 2 new features.
The Nokia Lumia 1020 is an epic camera phone with a large 41MP sensor and an array for manual settings to tinker about. However is it good enough to replace a proper DSLR? Nokia would like to think so in their latest video.
In the hands of a professional, the Lumia 1020 is proven to be a capable tool even for wedding shoot. Arguably a smart phone can never truly replace a DSLR camera but we can’t deny that its quality is the best we’ve seen from a smart phone.
For most casual users, a DSLR could be cumbersome to carry around and the Lumia 1020 is seen as a portable substitute without the unnecessary bulk. It performs well in low light conditions and flash photography is excellent with its Xenon flash. If you’re not convinced, check out our camera comparison test here and here.
Watch the video after the break.
If you’re game for fresh rope cutting challenge with the cute and pudgy Om Nom in its quest to find delicious candy then you’ll be happy to know that the Cut the Rope 2 is now available exclusively for iOS devices at the moment for a promo price of US$0.99.
As you would expect from a sequel, Cut the Rope 2 brings new levels with new challenges, and an enhanced gameplay and new characters.
Head on over to after the jump to see the Cut the Rope 2 in action.
Here’s the challenge, how do you demonstrate the unique attributes of an immensely customisable smartphone in a dynamic and interactive way something as static and un-interactive as a print ad?
You think out of the box to find the answer.
And that’s what Motorola did with its Moto X print ad for the Wired magazine. The ad is unconventional, combining simple electronics — including a paper-thin circuit board, LED lights, a flexible touch pad and a battery — with a medium that is as plain as paper (literally) and delivering an impact that’s both attention grabbing and memorable. Motorola claims that it’s the world’s first interactive print ad.
The Moto X print ad will feature in select editions of Wired’s January 2014 publication.
Head on over to after the jump to see the print ad in action.
When it comes to tablets, Nokia is the new kid on the block. It’s a block dominated by Apple and Android, and Nokia is doing all it can to get some attention but how much is too much?
Enter what probably is the weirdest tablet commercial ever. While competitors are busy touting features and specs Nokia is taking a decidedly different approach. The message, ‘our tablet is as practical as a mullet. All set or business, all set for party’.
Have we gotten your curiousity? Head on over to after jump to see why Nokia’s latest Lumia 2520 commercial is its weirdest ever.