If you have the time, you should really check out this interactive video the people at DiGi have put up on YouTube. If you don’t have the time, drop whatever you’re doing and make time. It’s really worth a look.

In the video, you follow the story of J.P who has a spooky encounter with the supernatural kind, as you go through the video, you’re presented A or B choice to help J.P survive his gila scary night (Note to mobile viewers, the options will not be available on YouTube mobile. Doesn’t work on iPad as well. So you’ll need to watch the video on your computer if you want to watch the video all the way to the end).

The video is of course promoting DiGi’s Gila Internet sale but instead of the run-of-the-mill humdrum ad, DiGi opted for this really creative approach to get us to watch the video.

It’s genuinely scary, it’s funny and at the end of the video the message comes across loud and clear, as an added bonus, because the video is so entertaining some of you would want to share it with your friends, can’t ask for more from an ad really.

Thanks @841001 for the tip.

	Ad-nalysis, Cool stuff, DiGi, Players on the Field, TVC, Video
	DiGi, DiGi Gila Internet Sale, viral video